FRANK COUTURE CLOTHING
frank [frangk] adj.
“revealing one’s thoughts and feelings unmistakably!”
The wordmark captures the essence of FRANK, honest, direct, and expressive. It reflects a design language of clarity, confidence, and precision.
The mix of uppercase and lowercase letters highlights the designer’s versatility, elegant yet bold, modern yet timeless. The geometric structure follows the lines of a pattern draft, with each letter carefully aligned, reflecting the craftsmanship and thoughtful detail at the heart of the brand.
FRANK by Larissa Schmidiger // Cinematography: RWDesign // Motion- and Type Design: RWDesign // Editing: RWDesign // Art Direction: Nu Hoai Nam Tôn // Photography and Movie Sequences: Elijah E. Castson // Model: Chantal Kammermann
FRANK by Larissa Schmidiger // Motion Design: RWDesign // Editing: RWDesign // Creative Direction: RWDesign
FRANK by Larissa Schmidiger // Web Design and Concept: RWDesign // Photography: Elijah E. Castson & Nu Hoai Nam Tôn // Models: Chantal Kammermann // Tamara Glauser
FRANK by Larissa Schmidiger // Motion Design: RWDesign // Editing: RWDesign // Creative Direction: RWDesign
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